Verse 1 – Customer Needs
G D Em C
Price must fit the budget, design should catch the eye,
G D Em C
Function strong and steady, convenience always nearby.
G D Em C
Reliability matters, compatibility too,
G D Em C
Experience keeps them loyal, they’ll keep coming back to you.
Chorus – Heart of Business
(Strum louder, invite classmates to join in)
C G Am D
Customers, customers, the heart of what we do,
C G Am D
Pandoy, Netnot, Icoy — each one’s important too.
C G Am D
Daboy waits for discounts, Lando stays for life,
C G Am D
Treat them all with value, and your business will thrive.
Verse 2 – Persona & Journey Map
(Keep steady, emphasize storytelling)
G D Em C
Persona paints the picture, a journey we can trace,
G D Em C
Discover, buy, then use it — emotions we embrace.
G D Em C
Actions, thoughts, and feelings, touchpoints we improve,
G D Em C
Opportunities for service, keep the business smooth.
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Verse 3 – Market Sizing
(Pick up tempo slightly, make it rhythmic)
G D Em C
PAM is global dreaming, TAM is who might need,
G D Em C
SAM is those we’re reaching, SOM is what we lead.
G D Em C
Top-down big statistics, bottom-up is true,
G D Em C
Sizing markets wisely shows what business can do.
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Chorus – Heart of Business (repeat)
(Sing louder, encourage clapping)
C G Am D
Customers, customers, the heart of what we do,
C G Am D
Every single journey starts and ends with you.
C G Am D
Give them trust and value, keep the service true,
C G Am D
Customers, customers — the heart of what we do!
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Verse 4 – Branding & Networking
(Bright tone, smile while singing)
G D Em C
Build a brand with purpose, show the reason why,
G D Em C
Social media presence makes your profile fly.
G D Em C
Networking builds connections, mentors light the way,
G D Em C
Your net worth grows with people you meet every day.
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Verse 5 – Founding Team
(Sing with strength, emphasize teamwork)
G D Em C
Pr